Jane Bluestein is a teacher, education consultant, author and speaker, but to advance her work she’s creating new careers for herself — web designer, podcaster, video producer and e-publisher.
Jane, 60, has written books and lectured around the world about adult-child relationships and their effect on motivation, discipline, learning and teaching. By almost any measure, she’s been successful.
But the market for education consultants has slowed as school systems struggle to find money for pencils, papers and to heat their buildings, let alone for professional development. So the Albuquerque, N.M., resident is putting her impressive reservoir of energy into learning some new skills and building her online marketing efforts.
“This is the first time in about 25 years that I don’t have any speaking engagements. I have no paid work right now. So the podcasting and website, email marketing, all these other projects I have going on — all started earlier — now have taken on a slightly different sense of urgency.”
She’s optimistic that that the demand for her consulting and speaking engagements will increase eventually, but in the meantime, “I’ve needed to look for other ways to get my message out there. And that has created, in essence, a new career for me.” [Read more…]